About the role
FinEx AI summary
Responsible for defining and leading Sun Life Hong Kong's Client Digital strategy, operating model, and roadmap. Serves as business owner for client-facing digital capabilities including client platforms, CRM, digital engagement, marketing technology, and analytics. Drives digital adoption, client experience transformation, and business value through partnership with distribution, marketing, product, operations, technology, and data teams.
Core skills
Digital StrategyClient ExperienceCRMDigital EngagementMarketing TechnologyClient Analytics