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The Bank of East Asia (BEA)

Manager, Digital Marketing (Performance Marketing)

Kwun Tong District, Hong Kong SARSales

About the role

FinEx AI summary

Oversees multi-channel marketing campaigns, tracking performance and supporting customer acquisition through online ads, SEO, SEM, affiliate, content and influencer marketing. Analyzes digital data to derive insights and improve the customer journey from lead generation to conversion. Requires 8+ years of digital and performance marketing experience and proficiency in GA4 and Meta Business Suite.

Core skills

Digital MarketingPerformance MarketingSocial Media MarketingSEOSEMAffiliate Marketing

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