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Sun Life Hong Kong

Director, Product Proposition and Innovation

Sun Life SingaporeFinance

About the role

FinEx AI summary

Leads the creation of high-net-worth client value proposition frameworks across Singapore, Hong Kong, and international markets. Translates product strategy into clear narratives for distributors and clients to support sales momentum and product differentiation.

Core skills

Product StrategyClient Value PropositionHigh Net Worth (HNW)Product DifferentiationBroker DistributionMarket Positioning

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