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The Bank of East Asia, Limited

Section Head & Senior Manager, Digital & Channel Management -Channel & Trans Mgt

Kwun Tong, Kwun Tong DistrictOperations

About the role

FinEx AI summary

Lead the personal banking digital and self-service channels strategy from planning to delivery. Oversee customer journey design, digital dashboards, campaign platforms and personalization to improve engagement and conversions. Manage and develop a team to meet business objectives.

Core skills

digital channel strategydigital product developmentcustomer journey designdata analysissales funnel optimizationcampaign management platforms

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